Kyobo Book Centre and Qualcomm have revealed the world’s first ereader to use a mirasol color e-paper display, the Android-based Kyobo eReader. On sale in South Korea today, priced at the equivalent of $310, the Kyobo eReader is targeted at education customers rather than would-be iPad buyers, and runs Android 2.3 with a locked-down custom UI on a 1GHz Qualcomm Snapdragon S2 processor.

We’ve been tracking mirasol for several years now, Qualcomm’s color display technology that promises color, video-capable e-paper with battery life akin to monochrome E Ink screens. This particular panel is a 5.7-inch, 1024 x 768 display using Qualcomm’s front-light technology that uses LEDs to make the eReader usable in darkness. There’s also a projected capacitive touchscreen, as on the Nook, and WiFi, though no 3G.























